15 Best Sidebar Widgets: Improve Engagement, Navigation & More
Dayana Mayfield
on
February 21, 2025
Your website’s sidebar isn’t just extra space—it’s a valuable tool for improving navigation, increasing engagement, and keeping visitors on your site longer.
One of the best ways to maximize your sidebar’s potential is by using sidebar widgets. Theses small, functional elements add interactive features, helpful tools, and relevant content to your website.
Sidebar widgets help create a better user experience and make your website more dynamic. But with so many widget options available, how do you choose the right ones?
In this guide, we’ll explore:
What a sidebar widget is
How sidebar widgets improve sidebar blog design
The best sidebar widgets to add to your website for functionality and engagement
Let’s dive in!
What is a sidebar widget?
A sidebar widget is a modular component that you can add to a website’s sidebar to enhance its functionality. These widgets provide extra features without disrupting the main content area, making them essential for an effective WordPress sidebar or any other content management system.
Sidebar widgets can include:
Social media feeds
Navigation menus
Recent or popular posts
Call-to-action (CTA) buttons
Newsletter signup forms
Advertisements
Custom sidebar widgets for personalized features
Most website builders, including WordPress, offer built-in widgets, but you can also add third-party widgets to create a more customized experience. The right sidebar widget placement can help integrate sidebar elements smoothly into your site’s design and improve overall user engagement.
How do sidebar widgets aid in your sidebar design?
Sidebar widgets play a crucial role in sidebar blog design and website functionality. Instead of filling your sidebar with static content, widgets allow you to create an interactive and engaging space that keeps visitors interested.
Key benefits of using sidebar widgets:
Improved navigation – Widgets like category lists and recent posts make it easier for users to find relevant content.
Increased engagement – Social media feeds, CTAs, and popular posts boost your social media presence and encourage visitors to interact with your content.
More conversions – Sidebar widgets like email sign-up forms and promotional banners help capture leads.
Better user experience – A well-organized sidebar with useful widgets adds value without overwhelming visitors.
Customization options – With custom sidebar widgets, you can tailor the sidebar experience to your audience’s needs.
By choosing the right sidebars and widgets, you can transform your sidebar from a basic design element into a powerful engagement tool.
15 widgets to consider adding to your sidebar
Check out these awesome widgets to set your sidebar up right. And if you're needing some guidance on the design, check out this sidebar design post and sidebar plugin options to get you moving in the right direction.
1. Curator’s social media aggregator widget
Curator.io allows you to seamlessly display live social media feeds from platforms like Instagram, Twitter, Facebook, and TikTok directly in your sidebar. This widget helps keep your website content fresh by showcasing your latest social updates or hashtag campaigns.
Why you should consider this widget:
Keeps your sidebar dynamic with real-time social media content
Increases engagement by encouraging visitors to follow and interact with your brand
Works seamlessly with any website, including WordPress widgets
Customizable layout options to match your sidebar blog design
Easy to set up with a simple embed code
Offers a free forever plan
2. Improve navigation with the SearchWP sidebar search widget
The SearchWP widget enhances your website’s search functionality by offering more accurate and efficient results, helping visitors find content faster. A great option for those with a lot of content.
Why you should consider this widget:
Provides advanced search filtering for better accuracy
Makes content discovery seamless for users
Integrates effortlessly with any WordPress sidebar
Allows customization for relevance-based search results
3. Feature top articles with the WordPress Popular Posts widget
Showcase your most-read articles with the WordPress Popular Posts widget, keeping visitors engaged and encouraging them to explore your best content.
Why you should consider this widget:
Highlights trending or evergreen content to boost traffic
Customizable settings let you display posts by views, comments, or shares
Reduces bounce rate by guiding visitors to more relevant pages
Works seamlessly with sidebar widget placement strategies
Enhances engagement by directing visitors to your best content
4. Add custom content with WordPress’s built-in HTML widget
The WordPress Custom HTML widget lets you add any code, from third-party embeds to personalized call-to-action banners, making it a versatile option for sidebar customization.
Why you should consider this widget:
Ideal for embedding custom forms, social media feeds, and promotions
Supports HTML, CSS, and JavaScript for endless design possibilities
Perfect for custom sidebar widgets that require tailored functionality
5. Grow your audience with the Mailchimp newsletter signup widget
Make it easy for visitors to subscribe to your newsletter with Mailchimp’s signup form widget, a must-have for blogs and businesses.
Why you should consider this widget:
Helps build and maintain an engaged email list
Customizable to fit your sidebar blog design
Works with WordPress and a whole host of other website builders
Integrates with many popular tools to support broad integrations
6. Boost conversions with a sticky call-to-action widget from Thrive Architect
Keep your CTAs visible at all times with Thrive Architect’s sticky CTA widget, which remains fixed as users scroll. That way they never have to look for the action to take.
Why you should consider this widget:
Improves lead generation by keeping CTAs in focus
Works well with integrate sidebar strategies for promotions
Ideal for encouraging sign-ups, downloads, or special offers
Keeps your objectives in focus and promotes action
7. Simple Social Icons – Add clean, customizable follow buttons
The Simple Social Icons widget provides an easy way to display social media follow buttons, making it effortless for visitors to connect with you on multiple platforms.
Why you should consider this widget:
Increases your social media following
Matches your website’s sidebar blog design with customizable colors and layouts
Supports all major social media platforms
8. Monetize your site with the Google AdSense sidebar widget
Earn passive income by placing relevant advertisements in your sidebar with Google AdSense’s ad widget. Make sure to pay attention to how many ads you incorporate so your site does not become offputting to visitors.
Why you should consider this widget:
Automatically displays ads relevant to your audience
Offers a passive revenue stream for bloggers and businesses
Supports various sidebar widget placement options
Can help diversify your revenue streams
9. Showcase positive feedback with Strong Testimonials widget
The Strong Testimonials plugin allows you to display customer reviews in your sidebar, adding credibility to your brand.
Why you should consider this widget:
Increases trust with authentic user testimonials
Helps convert visitors into customers with social proof
Customizable to match your WordPress sidebar
Includes dynamic testimonial options to capture visitors attention
10. Display upcoming events with The Events Calendar widget
Keep visitors informed about upcoming events, webinars, or promotions with The Events Calendar sidebar widget.
Why you should consider this widget:
Ideal for businesses, nonprofits, and event organizers
Syncs with Google Calendar and other scheduling tools
Keeps your audience engaged with real-time updates
11. WeatherWidget.io – Add real-time weather updates
Enhance your sidebar with WeatherWidget.io, perfect for travel sites, event pages, and local businesses.
Why you should consider this widget:
Provides accurate, real-time weather forecasts
Customizable design to match your website’s theme
Useful for audiences planning trips or outdoor activities
12. Improve customer support with the Tidio live chat widget
Connect with visitors instantly using the Tidio live chat widget, a must-have for e-commerce and service-based websites.
Why you should consider this widget:
Provides real-time customer support and boosts engagement
Works with AI chatbots for automated responses
Increases conversions by answering visitor questions immediately
Improves engagement by prompting visitors to ask questions
13. PayPal’s donation widget for accept contributions
If you run a nonprofit or support a cause, the PayPal donation widget makes it simple for visitors to contribute.
Why you should consider this widget:
Secure and user-friendly donation processing
Supports one-time and recurring contributions
Perfect for charities, fundraisers, and community projects
Makes supporting your cause simple and convenient
14. BrainyQuote’s daily quote widget – Inspire your visitors
Engage your audience with a daily quote widget from BrainyQuote, offering motivational or industry-related quotes.
Why you should consider this widget:
Adds fresh content to your sidebar every day
Encourages return visits from users looking for inspiration
Great for blogs, self-improvement websites, and educational platforms
15. Feature top-selling products with WooCommerce product showcase widget
For e-commerce sites, the WooCommerce sidebar widget lets you highlight featured products, promotions, or best-sellers.
Why you should consider this widget:
Increases sales by showcasing must-have products
Fully integrates with WordPress widgets
Customizable for different product categories
Looking to integrate live social media feeds into your sidebar? Try our free forever widget.
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