The 7 Step Process to Embed a TiKTok Widget to Your Website

TikTok is all the rage these days. With over 170 million users in the US, and over 1.5 billion users worldwide, TikTok is one of the most widely used platforms in the world. In the US alone there are 

That's a huge market for business owners to tap into. The market is so big that Stormi Steele of Canvas Beauty was able to surpass $2 million in TikTok Shop sales from a single live stream during her Black Friday Live event!

If you're not familiar with TokTok, TikTok is a social media platform that allows users to share short-form videos. The app is quite popular among Gen-Z, but it is slowly gaining traction among Millenials with many TikTok tutorial available.

If your target audience falls within this demographic, it's advisable to include TikTok as part of your marketing channels to reach your ideal audience quicker. A great way to benefit from TikTok's marketing potential is to use a TikTok widget.

A TikTok widget will allow you to display a live feed of videos on your profile. This way, you can keep your website visitors engaged and interested in your brand for longer. In this article, we’ll discuss what a TikTok widget is and provide you with a step-by-step tutorial on how to use a TikTok widget.

What is a TikTok widget?

A TikTok widget is essentially a social media aggregator. It helps you display posts from your TikTok account on your website in a collective, customized format. This makes TikTok a great way to propagate your brand's awareness and reach newer audiences with your product.

A TikTok widget helps you show users the range of content your brand creates. Collating user-generated content as part of your marketing strategy inspires trust within your audience. It shows the human side of your brand and makes customers more willing to buy from you. 

One of the best ways to use a TikTok widget is to embed a TikTok video aggregation feed on your website or blog. Embedding your TikTok posts on your website means you can direct users from your website to your TikTok profile. This helps you create an integrated network of social media platforms working toward the goal of positioning you as the go-to for customers in your niche.

How to add a TikTok widget to your website

Ready to get your TikTok feed up and running on your website? Here are the necessary steps.

Step 1. Sign up for a free or affordable social media aggregator

A social media aggregator is a tool that makes it easy for to assemble posts from one or more social media platforms into a social wall you can embed onto your website. Social media aggregators collect data from hashtags, mentions, trends, etc. Depending on the social media aggregator you sign up for, you can organize your curated feed into a professional layout of your choice.

Curator is an example of a social media aggregator that helps you customize your curated feed. With Curator, you can pull content from accounts, hashtags, mentions, and geolocations based on the platform. 

Top features include hashtag aggregation, support for all major social media platforms, embeddable feeds, layouts, design options, and moderation rules (so you can set posts to be automatically approved or you can log in to approve them). 

Curator is easy to use and has the best free plan available.

Step 2. Create a new feed

After signing up for your free Curator account, you can begin curating your own TikTok feed to display on your website. To begin curating your feed, go into your Curator dashboard. 

There are three tabs (Organize, Curate, Publish) at the top of your dashboard. Under the "Organize" tab, click the + plus sign with the words "Create new feed" beneath it.

After clicking on "Create new feed," you should see a pop-up like the one shown in the image below.

Choose a name for your new feed. Then, choose your default post status as either “Approved” or “Needs Approval”. “Approved” means all your posts will be added to your curated feed. “Needs Approval” means you will need to manually review each post before it is added to your curated feed. This is great if you want to be more selective about the posts that get added to your website.

Step 3. Choose TikTok as the content source

After creating your new feed, you need to add a source. Click on the + plus icon with the words “Add a Source” beneath. Choose “TikTok” from the list of social media options. Click Next to proceed.

Step 4. Connect your TikTok account

Now, select the type of posts you want to display in your feed and connect your TikTok account. Also, select whether you want your posts to go to a default feed or a new feed.

Step 5. Remove any videos you don’t want to embed on your site

Based on the option in Step 2, choose which of the posts you want to embed on your website.

Step 6. Stylize the feed

Next, customize your feed's layout. You can choose the style, the border color, and background color among other settings.

Step 7. Copy and paste the widget code into your website

Generate a code to embed into your website. Next, all you have to do is copy the HTML embed code and add it to your website. Note that, when you remove or approve posts, you don't have to re-copy the HTML code. It will still work on your website. All you have to do is log in to Curator and click the + or ✓ to delete or approve posts.

Top 5 TikTok widget software

If you create content on TikTok, you can use a TikTok widget to curate all your posts on your website. Displaying an active community of people who interact with your brand on your website is great for increasing awareness on your website. 

Here are our top 5 TikTok widget tools.

1. Curator

Curator is one of the most popular and robust social media aggregators available. It is easy to use and has a clear and intuitive interface. Curator is compatible with TikTok, Instagram, LinkedIn, Facebook, X, and more.

You can approve every post to go straight to your website or you can set it, so you have to manually approve the posts before they show up on your site. Curator offers excellent customer support. The customer service team will respond quickly to any concerns that you have.

Other great benefits of Curator include;

• It's customizable to meet almost every use case.
• It's easy to use and shortens the learning curve.
• Its clean design ensures that you still have a beautiful interface regardless of whether or not you have design skills.
• Unlike most other sites, Curator uses JavaScript, which makes it SEO friendly.
• They have excellent customer support that will respond promptly to any concerns you might have.
• Curator is mobile-friendly. It looks well at home whether on a mobile device or a website.
• The site gives you complete control by allowing you to embed the stream as HTML, JavaScript, and CSS directly into your site as you want it. You can customize it with your website's branding. The end result is an impressive curated feed that fits your site's look perfectly.

Curator has the best free plan available, and doesn't put noticeable branding on your website. On all of the paid plans, you can completely remove the "Powered by Curator" link. Paid plans range from $25 to $200 per month. With Curator, you get the best value for your money. 

What's more, Curator has a WordPress plugin, so you'll have a no-code way to install your widget.

2. Juicer

Juicer is a versatile platform that allows you to collect and display TikTok content on your website. You can curate feeds from hashtags, profiles, or mentions and showcase them in a sleek, customizable layout. Juicer’s moderation tools enable you to approve or filter posts before they appear, ensuring your feed stays on-brand.

However, some key features like automated moderation and advanced customization options are only available on paid plans—which start at $25/month if you only need five sources and one feed. Otherwise you’re looking at $99/month for up to 30 sources and three feeds.

3. EmbedSocial

EmbedSocial offers an all-in-one solution for embedding TikTok feeds on your website. With its range of templates and design tools, you can easily match your feed’s look to your website’s branding. 

Their standout feature is the ability to create shoppable feeds. This allows you to transform your TikTok posts into a direct sales channel. Pretty cool right.

While the platform supports multiple social networks, the free plan is limited to a single source. Paid plans start at $29/month, with higher tiers offering more features such as unlimited sources and advanced analytics. And if you’re looking for faster update times that 24 hours you’ll be looking at $49/month to start.

4. Walls.io

Walls.io is a platform that helps you collate user-generated content from RSS feeds or social platforms. You can customize the layout of your feed in any way that you like. You can use it to collect, curate, and showcase content from RSS feeds or social platforms, with options like CTAs and audience reactions built into the feed.

Walls.io also offers social feed moderation tools, including keyword blocklists and automated filters, to help keep your feed on-brand. However, it is on the expensive side compared to other platforms.

Their pricing includes a subscription and event pass options. Both start at $250 with the event pass lasting 30 days and designed for live audiences of up to 500 people and 1 minute refresh rates. The subscription plan is $250 per month, supports up to 15 social media sources, and updates every 15 minutes.

5. Tagembed

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Tagembed simplifies the process of embedding TikTok content on your website. It offers a variety of pre-designed templates, giving you the flexibility to create visually engaging feeds. With its analytics feature, you can track the performance of your feed and make data-driven improvements.

While Tagember does offer a free plan, it does not support TikTok, so you’ll have to purchase their Basic plan at $13 per month if paid annually. And, if you want to utilize their more advanced features like sentiment analysis you’r looking at $41 per month.

There are so many tools out there. Not all of them are as effective in content curation. When choosing a tool, always remember to select one that is robust, affordable, and customizable.

Try our free forever widget.

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